Currently, the YouTuber is the dream of millennials.
How not, they can become famous and a lot of money, and work in fields that match their hobbies.
YouTube is one of the social media that accommodates video content creators or content creators.
In fact, along with the public's interest in becoming a YouTuber, this job has been considered a promising profession.
YouTuber salary source
YouTuber salary does not come from YouTube itself.
Rather, from ads included in videos created by content creators.
Before reviewing the nominal YouTuber salary, first identify what Google AdSense is the source of YouTuber's coffers of money.
Google AdSense is an advertising service owned by Google.
This advertising service can also be used through YouTube, which is one of Google's platforms.
Reporting from the Google page, YouTubers must meet a number of specified conditions.
Among other things, having a minimum of 1,000 subscribers and having watched at least 4,000 hours in one year.
YouTuber salary calculation
Reporting from the Influencer Marketing Hub page (2/6/2022), the point of being a YouTuber is trying to get as many subscribers as possible.
The more subscribers to the YouTube channel, the more ads that come in.
As for the salary of a YouTuber, it can be calculated from Cost per Mille (CPM) and Cost per Click (CPC).
CPM is the monetary revenue for every 1,000 ad views that appear from a YouTube video.
On average, the nominal CPM received by YouTubers is 18 US dollars.
Meanwhile, CPC is obtained from people who click on the ad impressions in the video.
The nominal is around 0.10-0.30 per click with an average of about 0.18 US dollars per click.
Unfortunately, revenue from CPC is usually lower than CPM because many viewers skip ads while viewing videos.
Apart from YouTube ads, content creators with millions of subscribers can also get coffers of money from product endorsement offers.
Usually, at this stage YouTube content creators can be referred to as influencers.
YouTuber salary 1000 subscribers
Quoted from Forbes (3/12/2018), a video on YouTube with 1 million views can generate more than 500 US dollars or around Rp. 7.2 million per month.
It's big, this is the reason the YouTuber profession is very popular at these times."
In fact, the salary of the biggest YouTuber in Indonesia can reach billions of rupiah per month.
Regarding the YouTuber salary of 1,000 subscribers, depending on the cost per 1,000 aka CPM.
Reporting from Google, advertisers will pay for every 1,000 views of ads that are served in YouTube content.
The CPM, is not pure income because it has not been shared with YouTube.
Meanwhile, Youtuber's salary calculation can use the Revenues per Impression or RPM formula, which is total revenue per 1,000 impressions after revenue sharing with YouTube.
On average, the nominal RPM that YouTubers get is 1 US dollar per 1,000 impressions.
However, this nominal RPM can be much higher or lower depending on the type of ad served on each YouTube video.
To calculate the estimated salary of a YouTuber for 1,000 subscribers, it can be done easily via the socialblade.com .
Here's how to calculate a YouTuber's estimated salary:
- Go to the site https://socialblade.com/youtube/ .
- Write down the name of the YouTube channel that you want to check.
- Click the YouTube channel.